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GE Appliances Wins Top Performance Awards in Major Appliances from The NPD Group  

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Circana Complexity into Clarity

The NPD Group* presented GE Appliances with the top performance awards in major appliances

  • Writer: Circana Complexity into Clarity
    Circana Complexity into Clarity
  • Feb 21, 2023
  • 3 min read

Chicago, February 21, 2023The NPD Group* presented GE Appliances with the top performance awards in major appliances at the Kitchen and Bath Industry Show (KBIS) recently held in Las Vegas. NPD’s Home leadership presented top performance awards to GE Appliances in the total kitchen and laundry categories and for overall major domestic appliances. The awards were based on the largest dollar share increase among key major appliance categories in 2022, compared to 2021, according to NPD’s Retail Tracking Service.

“These performance awards demonstrate that consumers are responding to GE Appliances’ promise to bring convenience, innovation, and fun to kitchens and homes,” says Lora Morsovillo, president of NPD’s U.S. Home practice. “We’re honored to present these awards to such a purpose-rooted and passion-driven organization that believes there is always a better way.”

GE Appliances swept the NPD performance awards with the largest dollar share increase in two categories, total laundry, and total kitchen. They also won the overall award for the largest dollar share gain in major domestic appliances, outpacing key competitors. The awards were based on NPD’s Retail Tracking Service, 12 months ending December 2022 compared to the same period a year ago.

“We are honored to receive this recognition from The NPD Group,” said Allen Whitehouse, senior director, Consumer & Market Insights, GE Appliances. “It’s great to see our focus on bringing consumer-relevant solutions to the market is leading us to be the fastest-growing company in the industry.”

*The NPD Group recently merged with Information Resources, Inc. (IRI®) to create a leading global technology, analytics, and data provider. 

The award presentation photo is attached. Pictured from left to right are:

  1. Shawn Stover, Executive Director, SmartHome Solutions, GE Appliances

  2. Todd Getz, Executive Brand Director, GE & GE Profile

  3. Jocelynn Griffis, Executive Director, Business Development, The NPD Group 

  4. Lora Morsovillo, President, U.S. Home Practice, The NPD Group

  5. Mary Putman, VP of Marketing & Brand, GE Appliances

  6. Rick Hasselbeck, Chief Commercial Officer, GE Appliances

  7. Henry Eng, VP of Cooking, GE Appliances

  8. Peter Pepe, VP of Clothes Care, GE Appliances

  9. Dan Goldstein, VP of Contract Sales, GE Appliances

About The NPD Group  NPD is a global market information company offering data, industry expertise, and prescriptive analytics to help our clients understand today’s retail landscape and prepare for the future. Over 2,000 companies worldwide rely on us to help them measure, predict, and improve performance across all channels, including brick-and-mortar, e-commerce, and B2B. We have services in 21 countries worldwide, with operations spanning the Americas, Europe, and APAC. Practice areas include apparel, appliances, automotive, beauty, books, B2B technology, consumer technology, e-commerce, fashion accessories, food consumption, foodservice, footwear, home, home improvement, juvenile products, media entertainment, mobile, office supplies, retail, sports, toys, and video games. For more information, visit npd.com. Follow us on Twitter: @npdgroup.

About GE Appliances At GE Appliances we make the world a better place, and our team is committed to leading in the communities where we live and work. Today, our appliances are in 50 percent of all U.S. homes, and our business is committed to serving every family in the country. We are a purpose-rooted and passion-driven organization that believes there is always a better way. We manufacture and sell products under the Monogram®, Café™, GE Profile™, GE®, Haier, and Hotpoint brands. Our products include refrigerators, freezers, cooking products, dishwashers, washers, dryers, air conditioners and water filtration systems. For more information on our company, brands, and corporate citizenship, visit www.geappliancesco.com.

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