Explore the Top U.S. Book Licenses with quarterly views sourced from the NPD BookScan License Reporting Service, which delivers weekly reporting on sales of branded books under more than 3,000 licenses.
Source: The NPD Group/NPD BookScan™ License Reporting
Note: The list is ranked by $ value at MSRP which is a calculation of units sold multiplied by cover price.
“Some changes underway in the U.S. licensed book market pre-date the pandemic but were accelerated by it: changes in the way consumers discover and shop for goods; new sources of discovery and influence; new types of content consumption and audience engagement; and tremendous competition for consumer attention and dollars. If you are a publisher or IP holder, understanding the effect of these market forces on the U.S. licensing landscape is critical.”
KRISTEN MCLEAN
Executive Director, Industry Analyst
NPD Books | Entertainment
The NPD BookScan License Reporting service delivers weekly reporting on sales of branded books under more than 3,000 licenses in NPD BookScan. It includes geographic breakouts and filtering by license owner, license, and franchise for actionable insights.
For questions, email books@npd.com or reach out to your account representative.
