Ana Seccato, director for Argentina, Brazil, and Peru and beauty analyst with Circana’s Beauty practice for LATAM, is a beauty expert in the region. She was selected to enter a two-year leadership program in the first year of her career, which gave her experience with strategic business planning, product development, and data analysis.

Seccato joined the team in 2022, working with the world’s leading beauty companies and helping them make the best decisions based on data. Passionate about consumer behavior and trends, she has a decade of experience working exclusively with beauty and retail. Ana has a degree in International Relations from UNESP (Brazil) with specializations from School of Economics (Czech Republic), UNC (Argentina), and ESPM (Brazil).