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Marketing Mix

Circana uses the most granular point-of-sale (POS) and causal data to accurately assess media channel performance across markets.

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Chris Tompson

Chief Strategy Officer
Chris Tompson

Chris Tompson is responsible for leading the Global Corporate Strategy team, including strategic planning, growth strategy, corporate initiatives, and partnerships. Tompson was previously Senior Vice President of Retail Strategy for Circana.

Prior to Circana, Tompson was a strategy consultant as part of Strategy& (formerly Booz & Co), a PwC company, primarily focused on corporate and commercial strategy. During his tenure at Strategy&, Tompson served as a strategic advisor to executives across the consumer packaged goods and retail industries in both the U.S. and internationally.

Tompson received his Master of Business Administration from The University of Michigan Stephen M. Ross School of Business and his Bachelor of Arts in Economics and Psychology from Bucknell University.

Tompson lives in Chicago’s Ravenswood neighborhood with his wife and children.

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