


AlwaysOn
AlwaysOn Forecasting
Navigate market volatility and make confident decisions with
faster, more accurate forecasts

99%
Faster results in execution
100%
Scale across your organization
5%
Profit improvement
THE CHALLENGE
Consumer behavior is evolving across today’s volatile markets. Getting a fact-based assessment of future demand, prices, distribution, and macroeconomics requires a disciplined and proven approach.


Business Benefits
Up to date
Most current data is available for in-the-moment analysis and is
continuously refreshed using the latest causal inputs.
Fast
Quick and easy forecasts improve decision-making and accelerate speed
to insights.
Stress free
Causal and macroeconomic variables are automatically applied to create
the most accurate growth projections.
Precise
Pinpoint the items or groupings with the most impact to the decisions
you’re making.
The Circana Difference
500K+
Stores providing weekly point-of-sale data
6.4K+
Participating Retailers
2K+
Categories spanning CPG, foodservice, and general merchandise
31M+
Items tracked across 26 industries
23
Countries represented globally
THE SOLUTION
Circana’s AlwaysOn Forecasting uses our robust data assets and sophisticated techniques to project consumer demand at scale directly in the Unify+ visualization platform. Evaluate white space, manage your brand, and improve decision-making with insights into future demand. Instantly determine what categories and brands are expected to grow over the next few years.
