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Food and Beverage

No one knows more about how people eat and drink than Circana™. For decades, we’ve been the definitive source of omnichannel information on food and beverage consumption, both in home and away.

It all starts with our

Industry Expert

"Convenience has been critical to the CPG food and beverage industry since the beginning of time, but as it continues to evolve, consumers want speed to table with uncompromising quality. True innovation speaks to the consumer’s definition of value, which increasingly is the one-two punch of time and experience.”

Sally Lyons Wyatt

Global EVP & Chief Advisor Consumer Goods & Foodservice Insights

Measure demand
Grow and optimize distribution
Win with consumers
Accelerate Demand

With our best-in-class data, you can:

INDUSTRY RANKING

Summary

Sep 17, 2024

The Current State of Meat Alternatives

FEATURED

Report

Date, 2024

The Latest Insight

Date, 2024

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Perimeter Store and Fresh Foods

Circana has the most comprehensive view of the perimeter store and fresh foods, so you can quickly understand growth opportunities, navigate trends and shopper behavior, and meet changing consumer expectations.

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Center Store and Frozen Foods

Consumer buying behavior in the center store and frozen foods is more complex than ever. CPG manufacturers and retailers need the latest insights to win now and in the future. Circana can help you make confident decisions with the most accurate insights available.

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REPORT

Circana’s Eating Patterns in America provides a 360-degree view of food and beverage consumption behavior, both in-home and away ― the foundation for understanding what has transpired and anticipating what’s ahead. Explore the deepest food and beverage consumption data, expert analyst, and trends affecting the retail food, foodservice, and home industries. The latest version of our flagship report is now available.

Eating Patterns in America

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Food and Beverage

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Complete Food & Beverage™ Report Available Now

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