Daniel Bone brings more than 20 years of expertise to his role as insights director. Bone’s focus is to provide Circana clients with evidence-based perspectives on the most pertinent “big-picture” themes impacting Australian FMCG. He is responsible for providing industry viewpoints across food and grocery, liquor, and healthcare. Bone also leads Circana Australia’s perspectives on major industry trends such as e-commerce and sustainability. He is a frequent speaker at industry conferences and at Circana’s annual State of the Industry event. 

Bone joined Circana in 2015, having previously held the role of global insights director with Datamonitor Consumer (now GlobalData Consumer). In that role, he spearheaded multi-region consumer trends research and presided over expanded global coverage and capability, particularly in the Asia Pacific region.