Chicago, March 1, 2023 – The NPD Group* announced its tenth annual industry performance awards just ahead of The Inspired Home Show, hosted by the International Housewares Association in Chicago March 4-7. Awards were presented by NPD’s Home practice to the small appliance and housewares (non-electrics) brands in the U.S., with the largest dollar share increase among key categories in 2022, compared to 2021, according to NPD’s Retail Tracking Service. Awards were also presented to leaders in the primary industry segments tracked across North America, recognizing brands with the most significant dollar/peso share increase in Canada, Mexico, and the U.S.

“As consumers returned to their out-of-home routines in earnest in 2022, our industry needed product innovation to remain a priority for consumers and to help companies gain market share,” says Lora Morsovillo, president of NPD’s U.S. Home practice. “The housewares industry stepped up in better and new ways by evolving with changing consumer needs. I am honored to recognize those companies that led the industry in these accomplishments.”

2022 NPD US Home Industry Performance Awards

US Brand/Manufacturer Category Award Winners for Top Increase in Market Share

Category SegmentBrand/Manufacturer Winners
Bakeware and CookwareNinja/SharkNinja Operating LLC
Food Storage and PreservationRubbermaid/Newell Brands
Non-Electric Food PrepNinja/SharkNinja Operating LLC
Portable BeveragewareStanley/PMI Worldwide
Portable BeveragewareCirkul/Cirkul, Inc.
TabletopCertified/Certified International
Cook and Heat Small AppliancesGourmia/Steelstone Group
Electric Food PrepBlendjet/Blendjet 
Coffee & BeverageDeLonghi/DeLonghi Industrial SA
Oral CareSonicare/Philips Consumer Healthcare 
Hair StylingShark/SharkNinja Operating LLC
GroomingNorelco/Philips Consumer Healthcare
Self-CareThe Sharper Image/ThreeSixty Group, Inc. 
Home ComfortMidea/Midea Group
Floor CareShark/SharkNinja Operating LLC
Source: The NPD Group / Retail Tracking Service, US dollar sales, 12 months ending December 2022 vs. prior period 

US, Canada*, and Mexico** Brand/Manufacturer Industry Award Winners for Top Increase in Market Share

CategoryBrand/Manufacturer
Total Home Environment:
CanadaShark/SharkNinja Operating LLC
MexicoMidea/GuangDong Midea Premium Appliance
USMidea/Midea Group
Total Housewares:
Canada Tramontina/Tramontina Canada
MexicoTramontina/Tramontina de Mexico
USStanley/PMI Worldwide 
Total Kitchen Electrics:
CanadaNinja/Shark Ninja Operating LLC
MexicoNinja/SharkNinja Operating LLC
USGourmia/Steelstone Group
Total Personal Care:
CanadaSharper Image/ThreeSixty Group, Inc. 
USShark/SharkNinja Operating LLC
USSonicare/Philips Consumer Healthcare 
Source: The NPD Group / Retail Tracking Service, U.S. dollar sales, 12 months ending  December 2022 vs. prior period
*Source: The NPD Group / Retail Tracking Service, Canada dollar sales, 12 months ending December 2022 vs. prior period
**Source: The NPD Group / Mexico Home Retail Tracking Service, peso sales, 12 months ending December 2022 vs. prior period

*The NPD Group recently merged with Information Resources, Inc. (IRI®) to create a leading global technology, analytics, and data provider.


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