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Pumpkin spice season
in QSRs is starting earlier

Are you team "too early" or "just in time"? 🎃 ☕

In 2022, just 2% of Quick Service Restaurant (QSR) consumers picked up something pumpkin-flavored in August. That doubled to 4% in 2023, and by 2024 it reached 8%.

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is now part of Circana!

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Manga Spotlight

Posted in:

Category

  • Writer: Kristen McLean
    Kristen McLean
  • May 31, 2023
  • 0 min read


Kristen McLean

Senior Executive Director, Circana Entertainment Knowledge Group

In this video, Circana discusses Manga

About the author

Kristen McLean is the senior executive director of the Circana Entertainment Knowledge Group, a thought leadership collective within the global entertainment vertical. It covers toys, books, video games, juvenile products, and media entertainment.


McLean is a widely recognized expert in licensing and cross-entertainment consumer behavior. She works with a range of Circana’s largest manufacturers, retailers, and media clients to uncover key cultural trends. Her expertise, combined with Circana’s global view of more than 20 industries, helps the world’s leading entertainment companies drive strategic decision-making and understand today’s quickly evolving consumer.

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