top of page
Top Nav.jpg

Solutions

Solutions-bg-image.jpg

Not sure where to start?

Now you can uncover the right solution for your business within a few clicks.

We measure demand so our clients understand where they have risks and opportunities.

FEATURED

Analyze sales performances across channels.

Consumer demographics and preferences.

See actual behaviors for actionable results.

Consumption — in and away from home.

We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.

FEATURED

Diagnostic, predictive, and prescriptive insights.

Reach the right audience at the right time.

Maximize every media dollar.

Improve retailer-supplier efficiency & effectiveness.

Resources

purple-gradient2.jpg
Spend-Tracker-Thumbnail.png

CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

New strategies and tactics.

Circana's official announcements.

Circana in the press.

Industry rankings vs. previous data period.

Deep expertise from global industry leaders.

Perspectives from our industry and thought leaders.

A curriculum to address your needs.

Solving challenges that matter to your business.

Growth-Insights-header1.jpg

Join Circana thought leaders, industry partners, and guests to learn how opportunities, trends, and market disruptions will impact your business.

Office Supplies
Gradient

THE SINGLE SOURCE OF TRUTH FOR

Office Supplies

The rise of remote working and learning have had a significant impact on the types of office supplies consumers use. At the same time, digital channels have transformed the way people browse, compare, and purchase products.

These profound shifts are creating new challenges for retailers and manufacturers aiming to keep ahead. To help companies navigate this landscape, we provide the broadest and deepest view of the office supplies industry based on best-in-class point-of-sale (POS) and consumer data.

We also offer analytic solutions such as forecasting, segmentation, price and promotion evaluation, and more. Our industry analysts leverage these unmatched data assets to provide data-driven perspective as you navigate the complexities of a changing market landscape.

Join more than 7,000 clients and partners worldwide

McDonalds
PepsiCo
Unilever
Sephora
7Eleven

It all starts with our

Industry Experts

Ben Arnold

Ben Arnold

Executive Director, Industry Advisor, Office Supplies

"Industry consolidation, blended retail, digital alternatives, and value-based purchasing methods are among the macro trends reshaping the office supplies market as we know it, and they’re transforming the way consumers browse, compare, and purchase products. As consumers explore new trends, retailers, manufacturers, and businesses alike must fine-tune their category management and marketing programs and pursue collaboration across industry lines to ensure future relevancy and top-of-mind positioning.”
Assess Key Market Trends
Improve Business Planning
Office Supplies
Develop Effective Promotion Strategies
Explore Consumer Insights

With our best-in-class data, you can:

INDUSTRY RANKING

Data Spotlight

Top 3 Office Supplies Categories Hold Steady; Notable Drop for Dated Products


The top three leaders in Office Supplies remain unchanged: Janitorial & Breakroom, Filing & Storage, and Writing Instruments. Most categories held their rank versus the prior period, with only Mailing & Shipping moving up one spot to 7th, overtaking Presentation & Reference. Dated Products experienced a substantial decline, with sales down 16.2% versus the prior period. Envelopes also saw a notable decrease of 8.5%.

Source: Circana, Liquid AI™,

February, 2025

Data Source: 

Point of Sale (POS) Data

The Restaurant Industry Gained Momentum in March After a Slow Start to the Year

Apr 23, 2025

Insights in Action

March's performance is an encouraging indication of the restaurant industry’s strength and adaptability. Restaurants introduce us to new culinary adventures with international flavors and creative takes on classic dishes. They deliver convenience when cooking isn't an option and offer fantastic moments to celebrate with loved ones, which is crucial during periods of uncertainty.

opening-beer-can-at-pool.jpg

Gradient.png
Gradient

View all solutions that

Related Articles

launch-party-in-circana-s-south-africa-office.jpg

Speak to an expert

Find out how we can help your brand grow more. Fill out the form and we will get right back to you.


We will not sell your information. View our privacy notice.

Featured Solutions

Marketing Strategy & Consumer Data Analysis Tools | Circana

SOLUTION

Right audience, right channels, real results.

Complete Market Masurement & Consumer Data Analytics | Circana

SOLUTION

An unrivaled view of the truth.

Data & Consumer Forecasting Tools For Industry Growth | Circana

SOLUTION

Plan with Certainty

Person on laptop
Not sure? Let us match you to a Solution.

Future of™ Office Supplies is now available

bottom of page