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Resources

CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

New strategies and tactics.

Circana's official announcements.

Circana in the press.

Industry rankings vs. previous data period.

See how Circana can help your business grow.

Perspectives from our thought leaders.

A curriculum to address your needs.

Solving challenges that matter to you.

Thought leaders giving growth insights.

Consumer insights and buying trends.

Industry Rankings

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Get the latest rankings, measurements and insights, powered by Liquid AI.

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Liquid Data
Go

Breaking into retail takes more than a great product – it takes proof.

 

Circana’s Liquid Data Go® solution helps emerging and mid-sized CPG brands show their value.

Industries

Solutions

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Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.

SOLUTIONS

Designed for small CPG businesses. 

Curated reports and guided analysis.

Answer the most pressing business questions.

Data and analytics for a single source of truth. 

NCSolutions
is now part of Circana!

The power of NCSolutions (NCS) and Circana’s combined data means a larger pool of buyers and stronger media solutions for you. 

Nielsen's 

Marketing Mix Modeling

is now part of Circana!

Optimize your spend across channels and marketing drivers—maximizing ROI and accelerating growth. 

Halloween-themed festive display with pumpkins and leaves on a purple background.

Which Thanksgiving Entrée Do You Prefer?

Holiday Prep Mode: ON

This year, whole turkey prices are projected to peak just before Thanksgiving, averaging $1.05/lb the week before and $1.18/lb during the big week. Despite the seasonal spike, prices remain stable compared to last year. 

So ... Turkey or Ham?

Company

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Suggested solutions

Liquid Data Go® helps CPG brands prove value and grow with performance insights …

Understand complex consumer behavior with clear, accurate insights into omnichan…

Circana’s Liquid Data Collaborate™ solution helps you bring all your data togeth…

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Media Coverage

Circana's Global Beauty Industry Advisor Larissa Jensen Co-Authors Harvard Business Review Article "To Set Your Brand Apart, Create Moments of Shareable Joy"

Harvard Business Review

30 Sept 2025

Accessories Magazine

17 Sept 2025

Cara Pratt shares why the integration of MMM and NCSolutions into our portfolio is a game-changer for advertisers.

Beet.TV

11 Sept 2025

Circana’s dairy expert, John Crawford, highlights the latest dairy and plant-based milk trends.

The Wall Street Journal

9 Sept 2025

The retail media space is booming, and brands need measurement they can trust across the full marketing funnel. Cara Pratt explains how sophisticated marketing mix modeling, together with Circana's unparallelled point-of-sale and panel data, will redefine retail media measurement.

Forbes

3 Sept 2025

Circana President and CEO Stuart Aitken shares his thoughts on the mindset of consumers and what current shopping trends could mean for the fourth quarter.

Fine dining overall has seen a significant upswing over the past few years, Circana foodservice analyst David Portalatin told CNBC, as a post-pandemic appetite for a dining experience beyond just food has seen a boom.

Store Brands Podcast

19 Aug 2025

For all press enquiries mediarequest@circana.com

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