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Solutions

Not sure where to start?

Uncover the right solution for your business in a few clicks.

Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.

SOLUTIONS

Designed for small CPG businesses. 

Curated reports and guided analysis.

Answer the most pressing business questions.

Data and analytics for a single source of truth. 

NCSolutions
is now part of Circana!

The power of NCSolutions (NCS) and Circana’s combined data means a larger pool of buyers and stronger media solutions for you. 

Nielsen's 

Marketing Mix Modeling

is now part of Circana!

Optimize your spend across channels and marketing drivers—maximizing ROI and accelerating growth. 

Industry Rankings

Laptop displaying Circana's Industry Ranks

Get the latest rankings, measurements and insights, powered by Liquid AI.

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Liquid Data
Go

Breaking into retail takes more than a great product – it takes proof.

 

Circana’s Liquid Data Go® solution helps emerging and mid-sized CPG brands show their value.

Industries

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Which Pie Do You Prefer?

The ultimate Thanksgiving dessert debate is back.

🥧 With one-third of baking aisle sales happening in the final quarter of the year, shoppers aren’t just planning the meal…they’re planning the grand finale.

So ... Apple? Pumpkin?

Company

Resources

CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

New strategies and tactics.

Circana's official announcements.

Circana in the press.

Industry rankings vs. previous data period.

See how Circana can help your business grow.

Perspectives from our thought leaders.

A curriculum to address your needs.

Solving challenges that matter to you.

Thought leaders giving growth insights.

Consumer insights and buying trends.

Popular searches

Suggested solutions

Liquid Data Go® helps CPG brands prove value and grow with performance insights …

Understand complex consumer behavior with clear, accurate insights into omnichan…

Circana’s Liquid Data Collaborate™ solution helps you bring all your data togeth…

Not sure where to start?

Uncover the right solution for your business in a few clicks.

On-Shelf Availability

Supply Chain

On-Shelf Availability

Circana offers a holistic approach to your inventory management. The On-Shelf Availability platform is built on a systematic approach to solving shelf availability issues, addressing the need to take immediate corrective actions for in-store out-of-stocks while uncovering the underlying problems that can cause future gaps at the shelf.  

5%-8% Recovery

Recover sales that are typically lost due to out-of-stock situations.

Next-day Data

Data can be available the next day to drive immediate action.

2%-3% Growth

Grow sales every year by addressing systematic on-shelf availability issues.

Join more than 7,000 clients and partners worldwide

Turn Your Inventory Challenges Into Opportunities

Early Alert Detection Is Proven To Recover Lost Sales

With the power to align consumer and system inventory views, you can use our On-Shelf Availability tool to identify distribution and inventory issues, helping prevent lost sales and maintain loyal shoppers.


Do you know what drives down your on-shelf availability at the store?

  • Product is not visible

  • Product is in the wrong location

  • Product is damaged

  • Price tag or label is incorrect

  • Product is out of stock

A Closed-loop Collaborative Alerting Process

  • Store Alerts: Act on the most up-to-date, granular information with daily alerts sent at the store-item-day level.


  • Mobile Capable: Optimize your field team’s store hours by prioritizing alerts by the potential value of recaptured sales modeling and AI-driven simulations and optimizations.


  • Alert Value Scorecard: Maximize sales by identifying systemic issues to prevent repeat out-of-stocks, retain shelf space, and maintain customer loyalty.

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Get Insights Into Total On-Shelf Availability Measurement

Circana’s carefully executed On Shelf Availability solution provides your brand with unparalleled sales growth and recovery. This unique technology solves inventory problems that are otherwise seemingly undetectable.

On-Shelf Availability Use Cases

Manufacturers

Manufacturers need tools to make informed decisions and keep pace with rapid changes in the supply chain. With a holistic view of on-shelf availability across retailers, categories, and products, you can receive valuable insights into optimization opportunities.

CPG Retailers

Our On-Shelf Availability solution enables retailers to flag potential out-of-stocks and action alerts in store and online. With this tool, you can manage shelf space and planogram resets, identify drivers of category performance, and gain visibility where supply and demand are imbalanced to improve your sales.

How You'll Grow with Circana's Complete Data

Confidence

Make decisions you can stand behind, backed by POS-verified data and trusted industry expertise. With category-specific insights and white-glove support, we make sure your budgets, audience segments, product innovations, and GTM strategies deliver real, measurable outcomes. No noise, no guesswork.

Collaboration

Share one version of the truth with all. Our centralized, custom reporting platform breaks down data silos, giving your coworkers and external partners the clarity needed to work together effectively. With everyone working from the same place, you'll nurture in-house relationships and make quicker decisions.

Control

Build your data practice, your way. Integrate Circana’s proprietary, cross-industry data and superior technology into your existing architecture or use our Cloud Data Centers for a flexible analytics solution.

Consistency

Create an ecosystem of continuous measurement, focused on answering the right critical business questions to drive steady, sustainable growth. No more fragmented data or conflicting insights.

Affordable and adaptable
to your growth journey

We make data integration and analytics easy. Our flexible plans are built around your business needs.

Unlock Supply Chain Improvements With On-Shelf Availability

Learn More About Our Supply Chain Optimization Tools

Circana’s Liquid Supply Chain™ uses AI-powered insights and harmonization technology to give suppliers near-real time, cross-retailer visibility - spotting inventory gaps, low supply, and store-level risks before they impact sales.

Create Business Opportunities Out of Inventory and Supply Chain Challenges

Supply chains are already intricate without the ongoing supply and demand disruptions that add layers of complexity. Circana streamlines these challenges by aligning essential data and analytics into an end-to-end solution that empowers faster and more informed decision-making.
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Ready?

Contact us to find out how you can increase sales and market share, make better predictions, and increase profit.

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