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Resources

CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

New strategies and tactics.

Circana's official announcements.

Circana in the press.

Industry rankings vs. previous data period.

See how Circana can help your business grow.

Perspectives from our thought leaders.

A curriculum to address your needs.

Solving challenges that matter to you.

Thought leaders giving growth insights.

Consumer insights and buying trends.

Industry Rankings

Laptop displaying Circana's Industry Ranks

Get the latest rankings, measurements and insights, powered by Liquid AI.

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Liquid Data
Go

Breaking into retail takes more than a great product – it takes proof.

 

Circana’s Liquid Data Go® solution helps emerging and mid-sized CPG brands show their value.

Industries

Solutions

Not sure where to start?

Uncover the right solution for your business in a few clicks.

Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.

SOLUTIONS

Designed for small CPG businesses. 

Curated reports and guided analysis.

Answer the most pressing business questions.

Data and analytics for a single source of truth. 

NCSolutions
is now part of Circana!

The power of NCSolutions (NCS) and Circana’s combined data means a larger pool of buyers and stronger media solutions for you. 

Nielsen's 

Marketing Mix Modeling

is now part of Circana!

Optimize your spend across channels and marketing drivers—maximizing ROI and accelerating growth. 

Halloween-themed festive display with pumpkins and leaves on a purple background.

Which Thanksgiving Entrée Do You Prefer?

Holiday Prep Mode: ON

This year, whole turkey prices are projected to peak just before Thanksgiving, averaging $1.05/lb the week before and $1.18/lb during the big week. Despite the seasonal spike, prices remain stable compared to last year. 

So ... Turkey or Ham?

Company

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Suggested solutions

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Understand complex consumer behavior with clear, accurate insights into omnichan…

Circana’s Liquid Data Collaborate™ solution helps you bring all your data togeth…

Not sure where to start?

Uncover the right solution for your business in a few clicks.

Behind the Wrapper Logo

Behind the Wrapper

Go Behind the Scenes of Leading CPG Brands

Marc Summers

Hosted by

Marc summers

Discover the stories behind your favorite consumer packaged goods brands with the new online mini-series sponsored by Circana, “Behind the Wrapper.”

This series offers a unique behind-the-scenes look at how CPG brands are made, leveraging Circana's data to tell compelling stories and drive brand awareness and customer engagement.

Watch the trailer for “Behind the Wrapper,” an exciting new online mini-series sponsored by Circana. This innovative series provides an exclusive glimpse into the production processes of leading CPG brands, showcasing how Circana's data insights bring these stories to life. Get ready to be inspired and engaged by the fascinating world of consumer goods.

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Sign up to feature your brand on Behind the Wrapper

Complete the form or reach out to your Circana account representative for more information.

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