Growth Consulting

Analytics

Growth Consulting

More than strategy, Growth Consulting is a managed service that acts as an extension of your team, delivering tailored growth plans and hands-on support to bring category and brand strategies to life.

Realistic Actionable Strategies

You’ll get pragmatic tactics that not only prioritize key opportunities but also provide clear, practical steps for activation.

Speed-to-Impact Growth & ROI

Our direct access to proprietary data lets us deliver fast, high-ROI category roadmaps — no waiting for lengthy data agreements or transfer times.

Partner-Led Working Style

We collaborate with you to develop P&L recommendations that are both financially sound and embraced by your executives.

Join more than 7,000 clients and partners worldwide

Realizing Your Growth Potential, Together

Accelerated Results, Without the Wait

You get faster access to insights and strategic guidance — no long data contracts or delays — so you can start seeing impact sooner.

Smarter Strategies, Backed by Better Data

You’ll tap into Circana’s Point-of-Sale (POS), panel, e-commerce, on-premise, in-store, RSI supply chain, out-of-stocks, social listening, thought leadership, and other external data types to spot opportunities others miss.

Hands-Expertise That Drives Real Outcomes

You’ll work side by side with experienced consultants specializing in CPG, retail, general merchandise, food service, and media industries. They’ll bring proven methodologies, including Circana’s strategic framework to drive sustained, profitable growth across every category you own.

Our Consultants Act Fast, So You Can Grow Faster

We already have the premium competitive data in-house, so we’ll bring you up to speed on how to best align with shopper needs and market opportunities.

Growth Consulting Use Cases

Manufacturers

Want to know why your brand won — or lost — last year? We help you identify real drivers behind performance so you can repeat success, defend your share, and remain dominant in each category.

CPG and GM Retailers

Not every growth opportunity is worth chasing. We help you prioritize the ones that matter most — based on impact, feasibility, and how well they fit your broader goals.

Private Equity & Corporate Development

Make smarter bets before and after the deal. From target scans to post-close value creation, we bring the data and expertise to size opportunities, reduce risk, and accelerate returns.

How You'll Grow with Circana's Complete Data

Confidence

Make decisions you can stand behind, backed by POS-verified data and trusted industry expertise. With category-specific insights and white-glove support, we make sure your budgets, audience segments, product innovations, and GTM strategies deliver real, measurable outcomes. No noise, no guesswork.

Collaboration

Share one version of the truth with all. Our centralized, custom reporting platform breaks down data silos, giving your coworkers and external partners the clarity needed to work together effectively. With everyone working from the same place, you'll nurture in-house relationships and make quicker decisions.

Control

Build your data practice, your way. Integrate Circana’s proprietary, cross-industry data and superior technology into your existing architecture or use our Cloud Data Centers for a flexible analytics solution.

Consistency

Create an ecosystem of continuous measurement, focused on answering the right critical business questions to drive steady, sustainable growth. No more fragmented data or conflicting insights.

Affordable and adaptable
to your growth journey

We make data integration and analytics easy. Our flexible plans are built around your business needs.

Schedule a Price and Promotion Demo with Circana

Learn More About Other Circana’s Solutions

Assortment

Circana’s Assortment Analytics helps you determine the ideal product mix by category, store group, and geography to maximize sales.

Future of

You can’t operate effectively in the present without a clear view of what’s ahead. When you’re planning with blind spots — siloed data, narrow forecasts, or short-term thinking — it’s easy to miss emerging risks and opportunities. Our Future of™ services give you a data-driven outlook for the next three years, combining market predictions, consumer insights, and expert analysis to help you act with clarity today and prepare to innovate for tomorrow.

Forecasting

Circana’s Forecasting solutions harness powerful data and in-depth techniques to project consumer demand and identify growth factors.

Price & Promotion

Circana’s Price & Promotion Analytics use AI-driven models and store-level data to simulate pricing scenarios and optimize promotions, helping businesses reduce risk, protect margins, and drive growth through smarter, data-backed decisions.