Circana employees in front of Future of Media Banner

Circana's Cara Pratt, Jeremy Allen, and CEO Stuart Aitken

Let’s Shape the Future, Together.

This movement isn’t happening behind closed doors. We’re showing up where the future of the industry is being shaped — alongside the boldest thinkers and problem-solvers. We are taking our message of hope, optimism, and leadership to the center of the conversation.

These are just a few of the places you’ll find us, making an impact and building a new era for media.

AdWeek

ANA Measurement & Analytics Conference

ARF Audience X Science

Brand Innovators

Cannes Lions

CES

Festival of Marketing

GroceryShop

MMA CEO & CMO Summit

Path2Purchase Retail Media Summit

Come find us at these events — we’d love to connect, share big ideas, and explore how together we can lead our industry forward.

Become a Movement Insider

Join the inner circle of leaders shaping the next chapter of media. As an insider, you’ll receive our first exclusive report instantly, followed by a series of insights, data, and strategies you won't find anywhere else. This is your invitation to step in, take action, and help shape the future of media with us.

Fill out the form to become a Movement insider

It's not just an opportunity,
it's a responsibility.

— Cara Pratt

President, Retail & Media at Circana

Discover Your Path with the Media Scorecard

Take the next step toward clarity and connected action by exploring the Media Scorecard. The Scorecard is an engaging, interactive tool that helps you self-assess your organization’s maturity across the five catalysts needed for success. It doesn’t just give you a number — the accompanying report offers context for your score, detailing the traits of Developing, Emerging, Advancing, and Leading organizations in each area, plus practical recommendations to help you progress. The Scorecard is your gateway to deeper partnership and ongoing progress with Circana.

Explore the Media Scorecard

Leaders have already joined.

Will you?

The Power of 3 Companies Together

With our two recent acquisitions of NCSolutions and MMM, we are driving powerful change, enabling marketers to move from fragmented insights to making every media dollar accountable. This is how we’re delivering a new future for media.

Unmatched Coverage

With the power of our combined businesses, you get the most accurate and broadest coverage across geographies, retailers, channels, and industries. This delivers sharper visibility into what’s working from the most complete picture available.

Greater Precision and Predictiveness

Our combined data sets fuel more precise and predictive insights, delivering recommendations you can trust, faster. This allows your teams to move from asking “how did we do?” to “what should we do next?”

Future-Ready Measurement

We now offer the market's most complete marketing mix solution. You can validate true incrementality, compare your results to industry benchmarks, and find opportunities to outperform your peers with a new level of consistency.