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Solutions

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Not sure where to start?

Now you can uncover the right solution for your business within a few clicks.

We measure demand so our clients understand where they have risks and opportunities.

FEATURED

Analyze sales performances across channels.

Consumer demographics and preferences.

See actual behaviors for actionable results.

Consumption — in and away from home.

We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.

FEATURED

Diagnostic, predictive, and prescriptive insights.

Reach the right audience at the right time.

Maximize every media dollar.

Improve retailer-supplier efficiency & effectiveness.

Resources

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CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

New strategies and tactics.

Circana's official announcements.

Circana in the press.

Industry rankings vs. previous data period.

Deep expertise from global industry leaders.

Perspectives from our industry and thought leaders.

A curriculum to address your needs.

Solving challenges that matter to your business.

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Join Circana thought leaders, industry partners, and guests to learn how opportunities, trends, and market disruptions will impact your business.

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Consumer Drivers Graph
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Liquid Data Go Screenshot

We measure
and accelerate demand.

Measure everything, everywhere.

We measure demand so our clients understand where they have risks and opportunities. 

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Accurate Answers

Uncover the why behind the what. Answer every question across consumer purchasing with reliable and diverse data, covering retailer and consumer views.  

Integrated Platform

View your custom hierarchies the way you want to see them with our connected decisioning platform. Consistent delivery leads to faster, more actionable insights.  

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Expert Partners

Our industry experts are strategic partners who help you push your business beyond insights across CPG, general merchandise, foodservice, media, and retail.

Our Solutions Measure Demand

Market

Complete Beauty

Spot the next emerging beauty trend.

Complete Food & Beverage

See everything purchased and consumed in and away from home.

Complete Market

An unrivaled view of the truth.

MULO+

Increase your market knowledge to make better, more confident decisions

Consumer

Beauty Industry Insights, Data & Marketing Research Platform | Circana

Spot the next emerging beauty trend.

Consumer Behavior Analysis - Receipt Panel, Scan Panel & Survey Data | Circana

Understand complex consumer behavior with clear, accurate insights into omnichannel dynamics

Food & Beverage Industry Data Analytics & Consumer Behavior Tools | Circana

See everything purchased and consumed in and away from home.

Industry Survey Insight Tools & Data Analysis Software | Circana

Power your survey insights using verified purchase behavior.

Superior Technology 

Our industry-leading Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform. It’s customizable to meet your unique business needs and future-proof your strategy. Robust self-service capabilities track opportunities, and AI/ML-driven recommendations and alerts inform your decision-making. 

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Developed with the sole purpose of answering our client’s most pressing business questions.

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An end-to-end solution integrating critical data and analytics for a single source of truth. 

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Curated best practice reports and guided analysis for swift action on challenges. 

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Market, retailer, and consumer insights designed exclusively for small CPG businesses. 

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Find the option that best fits your needs.

Helping brands track growth with clarity

Discover why 7,000 brands choose Circana

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Ready?

Contact us to find out how you can increase sales and market share, make better predictions, and increase profit.

View all solutions that

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