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Track business performance against key competitors at every stage of the product lifecycle.
SOLUTION AREAS
We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.
SOLUTION AREAS
Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.
SOLUTIONS


Liquid Mix is so Powerful
It feels like having your own media analyst with up to a 45x return on investment... read more
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Analytics
Right product. Right price. Right time.
Make data-driven, high-impact decisions with confidence. You can measure, predict, and improve performance with our analytic solutions, with insights backed by trusted data and deep industry expertise. Broader access to analytics across your organization means decision-making power for everyone who needs it to align your everyday decisions and overarching strategy with opportunities faster.
Grow your business with high-value diagnostic, predictive, and prescriptive insights
Quantify and accelerate demand for your product portfolio
Diagnose and scenario-plan to quickly answer your critical business questions
Measure performance accurately with AI-driven analytic capabilities applied to granular data assets
Join more than 7,000 clients and partners worldwide
Analytics Powered by
Analytic Experts
You and your organization can get the most from our solutions and insights with focused analytic experts who support you to ensure you are getting the best possible outcomes for your business.
Fast, Intuitive Technology
With integrated and automated insights delivered via Unify+™ on our Liquid Data® platform, you’ll understand what happened and what could happen across stores, retailers, channels, consumer groups, and global markets in the moments when business decisions need to be made.
Robust Modeling Techniques
By leveraging Circana’s granular, proprietary, store-level data, combined with advanced algorithms you get pricing, promotion, assortment, and forecasting insights with unsurpassed accuracy.

Featured Products
Analytics Solutions
You can’t operate effectively in the present without a clear view of what’s ahead. When you’re planning with blind spots — siloed data, narrow forecasts, or short-term thinking — it’s easy to miss emerging risks and opportunities. Our Future of™ services give you a data-driven outlook for the next three years, combining market predictions, consumer insights, and expert analysis to help you act with clarity today and prepare to innovate for tomorrow.


Client Testimonials

Food and Beverage
Price & Promotion
Foodservice
Future of
Pet Care
Price & Promotion

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