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Industry rankings vs. previous data period.

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Industry Rankings

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Get the latest rankings, measurements and insights, powered by Liquid AI.

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Liquid Data
Go

Breaking into retail takes more than a great product – it takes proof.

 

Circana’s Liquid Data Go® solution helps emerging and mid-sized CPG brands show their value.

Industries

Solutions

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Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.

SOLUTIONS

Designed for small CPG businesses. 

Curated reports and guided analysis.

Answer the most pressing business questions.

Data and analytics for a single source of truth. 

NCSolutions
is now part of Circana!

The power of NCSolutions (NCS) and Circana’s combined data means a larger pool of buyers and stronger media solutions for you. 

Nielsen's 

Marketing Mix Modeling

is now part of Circana!

Optimize your spend across channels and marketing drivers—maximizing ROI and accelerating growth. 

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Which Thanksgiving Entrée Do You Prefer?

Holiday Prep Mode: ON

This year, whole turkey prices are projected to peak just before Thanksgiving, averaging $1.05/lb the week before and $1.18/lb during the big week. Despite the seasonal spike, prices remain stable compared to last year. 

So ... Turkey or Ham?

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Understand complex consumer behavior with clear, accurate insights into omnichan…

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Automotive
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THE SINGLE SOURCE OF TRUTH FOR

Automotive

Digital channels are quickly transforming the way people shop for cars and automotive aftermarket products. This creates new opportunities to engage with consumers in both online and brick-and-mortar channels.

To win in this competitive and rapidly changing market, you need the broadest and deepest global view of the U.S. automotive aftermarket industry, based on our best-in-class point-of-sale (POS) and consumer data.

We also offer analytic solutions such as new product forecasting, segmentation, price and promotion evaluation, market forecasting, and more. Our industry analysts leverage these unmatched data assets to provide data-driven perspective as you navigate the complexities of a changing market landscape.

Join more than 7,000 clients and partners worldwide

McDonalds
PepsiCo
Unilever
Sephora
7Eleven

It all starts with our

Industry Experts

Nathan Shipley

Nathan Shipley

Executive Director, Industry Analyst Automotive

“The automotive industry will see more innovation in the next 10 years than it has in the last 50. Change in our industry is happening quickly. How will these changes impact brands and retailers and how the aftermarket does business? It’s easy (and important) to focus on the short term: profit, margin, assortment, and foot traffic. But is your business keeping an eye on the mobility model of the future? Vehicles, transportation options, technology, and the changing ownership model will reshape our entire industry down the road.”

With our best-in-class data, you can:

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INDUSTRY RANKING

Data Spotlight

Automotive Sales: Top Categories Hold Steady, Wipers Surge


No changes in rankings were observed among the top 10 Automotive categories this period. The leaders remain Batteries (#1), Motor Oil (#2), and Performance Chemicals (#3). Notably, Wipers experienced a substantial sales increase of 10.8%, while most other categories saw slight declines. The market remains stable at the top, with only minor shifts in sales performance.

Source: Circana, Liquid AI™,

August, 2025

Data Source: 

Point of Sale (POS) Data

October Retail Sales Reveal the Impact of Headwinds Challenging Consumers, Reports Circana

14 Nov 2025

Insights in Action

Nominal revenue gains in October 2025 are up against last year’s preelection declines CHICAGO, Nov. 14, 2025 — U.S. consumers continue to demonstrate their resiliency and flexibility in navigating the challenges facing them. However, that resiliency includes spending more while being able to afford and get less. In the combined four weeks ending Nov. 1, 2025, consumer spending prioritization remained ever present, helping to bring 2% growth to overall U.S. retail sales revenue, while unit...

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INDUSTRY COVERAGE

Automotive Aftermarket

The automotive aftermarket has seen tremendous disruption and success due to changing driving and mobility patterns, especially in a postpandemic world. Retailers and brands need to understand market and consumer trends to respond and compete.

Gasoline Consumption

The U.S. motor fuels industry has changed tremendously over the last 20 years, as nontraditional retailers have entered the competitive landscape. We help our clients and retail partners understand consumer mindset around gasoline purchase behaviors.

Replacement Tires

The replacement tires market is in a constant state of change due to an ever-evolving macro landscape. Now more than ever, the tires industry needs granular item and market-level data to understand trends and pivot in response.

Featured Solutions

SOLUTION

Complete Consumer™ solution gives a 360° view of U.S. buyers by tracking purchases across channels, powered by POS-aligned panel insights.

SOLUTION

Complete Market™ solution gives robust POS measurement for in-store & online sales, with fulfillment type breaks & UPC details across CPG.

SOLUTION

Marketing Mix solutions reveal incremental strategy impact, quantify uncertainty, and optimize ROI levers for confident ad budgeting.

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