Liquid Mix is so Powerful
It feels like having your own media analyst with up to a 45x return on investment... read more
Company
Solutions
Track business performance against key competitors at every stage of the product lifecycle.
SOLUTION AREAS
We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.
SOLUTION AREAS
Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.
SOLUTIONS
Industries
Resources
THE SINGLE SOURCE OF TRUTH FOR
Automotive
Digital channels are quickly transforming the way people shop for cars and automotive aftermarket products. This creates new opportunities to engage with consumers in both online and brick-and-mortar channels.
To win in this competitive and rapidly changing market, you need the broadest and deepest global view of the U.S. automotive aftermarket industry, based on our best-in-class point-of-sale (POS) and consumer data.
We also offer analytic solutions such as new product forecasting, segmentation, price and promotion evaluation, market forecasting, and more. Our industry analysts leverage these unmatched data assets to provide data-driven perspective as you navigate the complexities of a changing market landscape.
Join more than 7,000 clients and partners worldwide
It all starts with our
Industry Experts
“The automotive industry will see more innovation in the next 10 years than it has in the last 50. Change in our industry is happening quickly. How will these changes impact brands and retailers and how the aftermarket does business? It’s easy (and important) to focus on the short term: profit, margin, assortment, and foot traffic. But is your business keeping an eye on the mobility model of the future? Vehicles, transportation options, technology, and the changing ownership model will reshape our entire industry down the road.”
With our best-in-class data, you can:
INDUSTRY RANKING
Data Spotlight
Automotive Product Sales: Top Leaders Hold Steady, Refrigerants Drop Sharply
The top three leaders - Batteries, Motor Oil, and Filters - maintained their rankings with minor sales changes. Refrigerants and Accessories experienced a significant decline, down 15.3% versus the prior period, dropping one rank to sixth place. Appearance Chemicals moved up to fifth, swapping places with Refrigerants. All other categories showed stable rankings and modest sales shifts.
Source: Circana, Liquid AI™,
July, 2025
Data Source:
Point of Sale (POS) Data
Speak to an expert
Find out how we can help your brand grow more. Fill out the form and we will get right back to you.
