Industries
Solutions
Track business performance against key competitors at every stage of the product lifecycle.
SOLUTIONS
We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.
SOLUTIONS
Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.
SOLUTIONS
Resources
60%
are already changing habits and budgeting for holidays, led by younger consumers and families.
Holiday Intentions Report 2026
Holiday planning started well before the first sale. See how early planning is shaping what shoppers buy this season.
Download Circana’s free 2026 U.S. Holiday Purchase Intentions Report today.
Company
Suggested solutions
Circana Scholars Program
From Classroom to Career Starts Here
Build in-demand skills. Learn from industry experts. Explore where a career in data, insights, and analytics can take you.
The Circana Scholars Program helps ambitious students turn curiosity into opportunity through mentorship, professional development, hands-on business experiences, and scholarship support.
Participants gain real-world exposure to analytics, consumer insights, retail, media, and marketing while building the skills and connections that help launch successful careers.
Whether you're passionate about understanding people, solving problems, discovering trends, or making an impact through data, you'll gain practical experience and a clearer view of the possibilities ahead.
Ready to explore your future?
What is the
Circana Scholars Program?
The transition from college to career can feel challenging. That's where we come in.
The Circana Scholars Program is an experiential learning and scholarship program designed to help students bridge the gap between academic learning and professional success. Through mentorship, skill building, and exposure to real business challenges, scholars gain a first-hand look at how organizations use consumer and market insights to make better decisions and drive growth.
You'll learn from industry professionals, expand your network, build practical business skills, and discover career paths you may never have considered.
The best way to prepare for your future career is to start experiencing it today.
Why Apply?
Scholarship Support
Receive a $1,000 scholarship to support your educational journey and academic goals.
Real-World Experience
Explore real business challenges using the same types of data, tools, and analytical approaches used by industry professionals every day. Scholars gain exposure to Circana's Unify® platform and learn how insights become action.
Exposure to Leaders
Connect with business leaders, program alumni, industry experts, and future colleagues through panels, discussions, and networking opportunities.
One-on-One Mentorship
Every scholar is paired with a dedicated Circana mentor who provides guidance, career insights, professional coaching, and encouragement throughout the program.
Career-Ready Skills
Develop skills that employers value, including:
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Turning data into meaningful insights
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Business storytelling
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Communication and presentation skills
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Networking and relationship building
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Leadership development
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Professional confidence
What You'll Do
As a Circana Scholar, You Will
Explore how leading companies understand consumers, markets, and trends
Solve real-world business challenges
Develop analytical and strategic thinking skills
Learn from experienced professionals
Build meaningful professional connections
Strengthen your communication and presentation abilities
Discover careers across analytics, insights, media, retail, marketing, and consulting
Throughout the program, you'll gain practical experience applying data and insights to real business questions, helping you build confidence and prepare for future opportunities.
The experience culminates in a capstone-style business challenge where scholars apply what they've learned and present recommendations to business leaders.
Turning Potential into Opportunity
Since its inception, the Circana Scholars Program has helped students gain experience, build confidence, and take meaningful steps toward their careers.
57
Scholars Supported
Providing scholarship funding, mentorship, professional development, and industry exposure to talented students pursuing careers in business, analytics, and consumer insights.
81%
Career Placement Rate
More than four of five scholars secured an internship or full-time role after participating in the program.
15
Scholars Hired by Circana
Former scholars have continued their journey with Circana as interns and full-time employees.
100%
Mentor Access
Every scholar is paired with a dedicated mentor throughout the program.
Why it Matters
Organizations today need people who can transform information into insight and insight into action.
The next generation of leaders will be problem solvers, critical thinkers, and lifelong learners who understand both people and data.
Who Can Apply?
Applicants should:
Be a second-year (sophomore) or third-year (junior) college student in the U.S.
Have a minimum 3.0 GPA
Be interested in careers related to analytics, consumer insights, market research, media, marketing, retail, or business strategy
Demonstrate curiosity, initiative, collaboration, and a desire to learn
The Circana Scholars Program helps students build those capabilities early by providing access to experiences, networks, and opportunities that can shape future careers.
By helping students develop practical skills and industry knowledge before graduation, we're investing in the future of insights, analytics, and business leadership.
Words From Our Alumni
"I gained hands-on experience with industry-leading analytics tools, worked through real-world client scenarios, and developed practical skills that directly translated into my professional career."
Charlize
Circana Scholars Alumna
"The program helped me explore my career interests and gave me the chance to intern at Circana, which eventually led to a full-time position. I'm incredibly grateful for the opportunities and support I've received along the way."
Maggie
Circana Scholars Alumna
"The Circana Scholars Program was more than a scholarship opportunity. It helped me discover my career path, build confidence, and navigate the transition from student to professional."
Shelly
Circana Scholars Alumna
Your Future Starts Here
You're already building knowledge in the classroom.
Now it's time to put it into practice.
Join a community of students, mentors, and business leaders who are passionate about learning, growth, and discovering what's possible.
Become a Circana Scholar
