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Solutions

Not sure where to start?

Uncover the right solution for your business in a few clicks.

Track business performance against key competitors at every stage of the product lifecycle.

SOLUTION AREAS

Benchmark sales against the market.

Learn who buys, what, and why with panel data.

We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.

SOLUTION AREAS

Continuously identify growth.

With up to 9x ROI on your media investments.

Deliver 5% sales growth on average.

Recover 5 - 8% of sales usually lost to OOS.

Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.

SOLUTIONS

Designed for small CPG businesses. 

Curated reports and guided analysis.

Answer the most pressing business questions.

Data and analytics for a single source of truth. 

NCSolutions
is now part of Circana!

The power of NCSolutions (NCS) and Circana’s combined data means a larger pool of buyers and stronger media solutions for you. 

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Nielsen's 

Marketing Mix Modeling

is now part of Circana!

Optimize your spend across channels and marketing drivers—maximizing ROI and accelerating growth. 

Pumpkin spice season
in QSRs is starting earlier

Are you team "too early" or "just in time"? 🎃 ☕

In 2022, just 2% of Quick Service Restaurant (QSR) consumers picked up something pumpkin-flavored in August. That doubled to 4% in 2023, and by 2024 it reached 8%.

Company

Resources

CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

New strategies and tactics.

Circana's official announcements.

Circana in the press.

Industry rankings vs. previous data period.

See how Circana can help your business grow.

Perspectives from our thought leaders.

A curriculum to address your needs.

Solving challenges that matter to you.

Thought leaders giving growth insights.

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Media Coverage

Accessories Magazine

17 Sept 2025

Cara Pratt shares why the integration of MMM and NCSolutions into our portfolio is a game-changer for advertisers.

Beet.TV

11 Sept 2025

Circana’s dairy expert, John Crawford, highlights the latest dairy and plant-based milk trends.

The Wall Street Journal

9 Sept 2025

The retail media space is booming, and brands need measurement they can trust across the full marketing funnel. Cara Pratt explains how sophisticated marketing mix modeling, together with Circana's unparallelled point-of-sale and panel data, will redefine retail media measurement.

Forbes

3 Sept 2025

Circana President and CEO Stuart Aitken shares his thoughts on the mindset of consumers and what current shopping trends could mean for the fourth quarter.

Fine dining overall has seen a significant upswing over the past few years, Circana foodservice analyst David Portalatin told CNBC, as a post-pandemic appetite for a dining experience beyond just food has seen a boom.

Store Brands Podcast

19 Aug 2025

For all press enquiries mediarequest@circana.com

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Ready?

Contact us to find out how you can increase sales and market share, make better predictions, and increase profit.

View all solutions that

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