Consumers continue to pursue a balanced lifestyle, managing stress, finances, and health, but rising economic uncertainty is making that goal increasingly difficult to achieve. Fresh departments remain essential to supporting both wellness and budget-conscious choices, yet they’re perceived as less affordable than earlier this year.

In this webinar, industry experts from Circana and FMI examine how consumer spending is evolving in today’s affordability-driven landscape. We’ll explore the impact of recent SNAP restrictions on Fresh departments and take a closer look at how the most health-focused consumers are adjusting their spending and food choices in response.

This one-hour session explores:

• How is consumer spending tracking with the rising economic uncertainty?

• How will changes to SNAP impact Fresh departments?

• How do health aspirations align with Fresh department purchase behaviors and food choices?

This webinar is the third installment of Circana and FMI’s “Top Trends in Fresh” annual series. The session is ideal for retailers and manufacturers who compete in the fresh foods space, as well as other food and beverage manufacturers and retailers.

Speakers:

Jonna Parker, Team Lead, Fresh Foods Group, Circana

Kelly Krumholz, Perimeter Client Insights Consultant, Circana

Rick Stein, Vice President, Fresh Foods, FMI