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Complexity into Clarity

CTA has partnered with Circana to provide members with the most complete view of the consumer technology industry

Circana covers the U.S. consumer technology industry in the markets that matter most to your bottom line, with precision and granularity you can’t get anywhere else. 


We understand the features, brands, retailers, promotions, and store-level insights having the biggest impact on trends and purchases.


Our data is recognized as the industry standard for reporting key share metrics. You can pinpoint areas of opportunity using our superior analytic solutions. Our deep industry expertise provides the data-driven insights needed to navigate the competitive technology market.

Find out how you can leverage CTA and Circana’s partnership! Fill out the form and we’ll get back to you.

Why Circana

Thought Leadership

Playbook solutions integrate advanced insights and analytics and are offered across three dynamic areas of change: tariffs, Hispanic shopper trends, and GLP-1 consumer behavior.


Global Economic and Consumer Behavior Outlook

Industry Insights

Tech Expert Paul Gagnon

Paul Gagnon

Not sure what's right for you? We can help.

Strengthen your decisions with AI that learns your business


Liquid AI delivers fast, context‑rich intelligence that adapts to your data and priorities. It helps your teams see what is coming and make clearer, more confident decisions.

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