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The Snack Journey: Where We Are and Where We’re Going 

Sally Lyons Wyatt

Global EVP & Chief Advisor Consumer Goods & Foodservice Insights

The presenters will give you a look at the U.S. snacking industry’s recent performance, plus actionable ideas for future category success...

  • Writer: Sally Lyons Wyatt
    Sally Lyons Wyatt
  • Apr 12, 2024
  • 1 min read

Updated: Oct 11, 2024



This webinar will explore what U.S. consumers are snacking on, in and out of home, from a macro and core snacking perspective, including consumer shifts across the day. Circana’s Sally Lyons Wyatt and Darren Seifer, and SNAC International’s Christine Cochran, will provide their insights on consumer motivations, needs, and goals.

The presenters will also give you a look at the U.S. snacking industry’s recent performance, plus actionable ideas for future category success.

This session will explore:

  1. Changes in when, where, how, and what consumers shop for and consume

  2. Cohorts helping drive growth and those that have declined in volume

  3. How inflation, mobility, social media, product innovations, and out-of-home experiences are transforming snacking

  4. When and how consumers’ snack choices differ by generation and income groups, and what snack choices are trending with each

  5. The actions that will help fuel growth going forward


Speakers:

  1. Sally Lyons Wyatt, Global EVP & Chief Advisor, Consumer Goods & Foodservice Insights, Circana

  2. Darren Seifer, Executive Director, Industry Analyst, Food & Beverage, Circana

  3. Christine Cochran, President & CEO, SNAC International




Exclusive Insights

Complete the form to receive your complimentary copy of our report, 2023 U.S. CPG Growth Leaders.

About the author

Sally Lyons Wyatt is the leading global consumer packaged goods and foodservice industry advisor. She is a go-to expert and frequent keynote speaker on future-forward consumer and retail insights, industry trends, and a multitude of topics related to F&B, Nonfood, sustainability, emerging categories, and more. Lyons Wyatt also leads a global team of industry experts. She is frequently quoted about the latest trends and insights in national business media outlets such as The Today Show, The Wall Street Journal, CNBC, Financial Times, and leading CPG trade media publications.


In her prior role as EVP and practice leader for Circana’s Global CPG division, Lyons Wyatt drove integrated client initiatives and managed the company’s center store and produce account teams. She has more than 30 years of industry expertise in partnering with Fortune 500 clients. She leverages Circana data to optimize a wide range of strategies with clients – from consumer and media to merchandising and supply strategies. Lyons Wyatt is a two-time “Top Women in Grocery” recipient and a proud executive sponsor of Circana’s Early Career Professionals Business Resource Group.

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