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The State of the Automotive Aftermarket: Key Trends & Insights for 2025

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Nathan Shipley

Executive Director, Industry Analyst, Automotive

Despite economic challenges, the aftermarket remains one of the strongest retail sectors, with a 4.5% increase in dollar sales last year...

  • Writer: Nathan Shipley
    Nathan Shipley
  • Jan 31
  • 1 min read

Updated: Apr 2

Watch our exclusive webinar, where Nathan Shipley from Circana explores the latest retail trends shaping the automotive aftermarket. Learn how shifting consumer behaviors, rising costs, and work-from-home patterns are impacting the industry—and what to expect in 2025.


Key Insights:


  • Automotive Aftermarket Growth Continues – Despite economic challenges, the aftermarket remains one of the strongest retail sectors, with a 4.5% increase in dollar sales last year. Key drivers include aging vehicles and DIY maintenance trends.

  • Rising Costs Are Squeezing Consumers – Vehicle insurance, maintenance, and fuel prices have surged, leading to increased cost-consciousness among consumers and a rise in deferred maintenance.

  • Work-from-Home Is Reshaping Car Ownership & Maintenance – With reduced commuting, higher-income households are keeping older cars longer and opting for DIY repairs and oil changes, boosting retail sales in key categories.

  • E-commerce & Promotions Are Driving Change – While online sales penetration remains at 26%, strategic promotions played a larger role in driving demand, especially for motor oil, chemicals, and maintenance essentials.



About the author

Nathan Shipley is an executive director and industry analyst for Circana’s Automotive Aftermarket practice. Drawing upon more than 15 years of experience in the automotive industry, Shipley works closely with manufacturers and retailers to help them better understand marketplace dynamics leveraging Circana’s vast data resources and expertise.


A recognized industry thought leader, Shipley has presented at industry events such as AAPEX and the YANG Leadership Conference. He was also the recipient of 2018’s Auto Care Association Impact Award: Four for the Future, which recognizes four people under age 40 who have made remarkable contributions within the auto care industry.


Shipley holds a bachelor’s in Marketing from The University of Houston.

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