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Pokémon was the

#1

toy property in 2025 for 9 of the 12 countries we track.

Quick Insight

Pokémon continues to drive cross-category growth. ⚡

 

In 2024, Pokémon Scarlet and Violet led the franchise in dollar sales. In 2025, Pokémon ranked as the #1 toy property in 9 of the 12 countries we track. 🌎

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Circana’s LiveRamp Clean Room: Retail Intelligence

By

Circana

Circana

Jul 3, 2025

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LiveRamp and Circana have joined forces to deliver a powerful, data-driven strategy that unlocks third-party insights and delivering critical business intelligence.

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  • Writer: Circana
    Circana
  • Jul 3, 2025
  • 1 min read

LiveRamp and Circana have joined forces to deliver a powerful, data-driven strategy that unlocks third-party insights and delivering critical business intelligence.


This collaboration empowers users to seamlessly integrate rich data into their decision-making, offering a cost-effective solution to uncover deep consumer understanding, craft precise audience segments, activate targeting in innovative ways, and drive measurable, efficient outcomes.

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