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Solutions

Not sure where to start?

Uncover the right solution for your business in a few clicks.

Track business performance against key competitors at every stage of the product lifecycle.

SOLUTION AREAS

Benchmark sales against the market.

Learn who buys, what, and why with panel data.

We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.

SOLUTION AREAS

Continuously identify growth.

With up to 9x ROI on your media investments.

Deliver 5% sales growth on average.

Recover 5 - 8% of sales usually lost to OOS.

Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.

SOLUTIONS

Designed for small CPG businesses. 

Curated reports and guided analysis.

Answer the most pressing business questions.

Data and analytics for a single source of truth. 

NCSolutions
is now part of Circana!

The power of NCSolutions (NCS) and Circana’s combined data means a larger pool of buyers and stronger media solutions for you. 

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Nielsen's 

Marketing Mix Modeling

is now part of Circana!

Optimize your spend across channels and marketing drivers—maximizing ROI and accelerating growth. 

Pumpkin spice season
in QSRs is starting earlier

Are you team "too early" or "just in time"? 🎃 ☕

In 2022, just 2% of Quick Service Restaurant (QSR) consumers picked up something pumpkin-flavored in August. That doubled to 4% in 2023, and by 2024 it reached 8%.

Company

Resources

CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

New strategies and tactics.

Circana's official announcements.

Circana in the press.

Industry rankings vs. previous data period.

See how Circana can help your business grow.

Perspectives from our thought leaders.

A curriculum to address your needs.

Solving challenges that matter to you.

Thought leaders giving growth insights.

Circana is an Equal Opportunity Employer. Learn more

CAREERS AT

Bring your valuable perspective to our diverse, talented team. Join us as we continue to disrupt and lead in our dynamic industry.

Circana India
Circana Brazil
Circana Chicago
Circana Spain
Circana Seoul

As a global community of professionals, we have a passion for turning complexity into clarity and a belief that the best in each of us makes us unstoppable together.

We recognize and celebrate our collective and individual victories, both big and small. We care about each other and promote well-being, inclusion, and flexibility.

We partner with

the biggest

consumer packaged goods, general merchandise, foodservice, media, and retail companies in the world.

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Circana's Story

Market intelligence, data, and analytics are our business. Innovation is in our DNA. We leverage first-to-market technology to disrupt the status quo. That’s how we support our clients’ evolving needs and help them propel their businesses into the future.

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Inclusivity

At Circana, we are committed to being an inclusive, global organization. We tap into our global workforce’s rich, diverse talents and experiences. We value a workplace where everyone feels like they belong, and everyone has growth opportunities.

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Our Technology

Our Liquid Data™ platform makes it easy to work with cross-industry data and advanced analytics. Seeing all the angles makes it easier to find new opportunities and spark growth.

Circana staff member
Yunginger, Rebecca

Marketing, Circana

Circana Around the World

Operating in numerous local markets allows us to directly impact a diverse range of consumers and small businesses, as well as provide tailored services to select corporate, institutional, and government clients.

View a complete list of Circana's offices here!

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Beginning Your Career?

We host engaging programs for students and graduates in more than 13 countries. Through mentorship, compelling projects, training, and networking opportunities we support students and grads as they prepare for their careers.

A history of awards, recognition, and pledges

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Impact Awards Logo
Equality 100 award logo
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We can't wait to meet you

Follow us on Social

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Circana is an equal opportunity employer. Qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or other legally protected characteristics. Circana invites all qualified interested applicants to apply for career opportunities. Circana is committed to working with and providing reasonable accommodations to individuals with disabilities. If you are a person with a disability and need a reasonable accommodation to use our search tools, to apply for and/or interview for a career opportunity, please send an e-mail to Talent.Acquisition@Circana.com and let us know the nature of your request.

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