- Circana
- Jun 5
- 1 min read
Updated: Jul 18
Korea’s foodservice market had one of the fastest recoveries from the pandemic. But prolonged economic downturns have shifted consumer sentiment. Our new report highlights the fastest-growing trends and opportunities across Korea’s evolving landscape so you can align your strategies to the latest consumer motivations. The report also shares our definitive Top 30 restaurants in the Korean market.
Highlight:
Korea’s foodservice market declined 3% in 2024, the steepest drop among the 12 countries our CREST® service covers
Value meals grew 14%, underscoring the global trend of consumers moving away from higher priced segments
The most visible shifts occurred in the burger and café segments
The Top 30 brands accounted for 18% of total foodservice spend
