top of page
Circana Navigation
Left Sidebar.jpg

Resources

Demand Signals Report

CPG Demand Signals Report

Monitoring the impact of macroeconomic factors, including tariffs, on volume, price, and supply on U.S. consumer behavior within the CPG Industry. 

New strategies and tactics.

Circana's official announcements.

Circana in the press.

Industry rankings vs. previous data period.

See how Circana can help your business grow.

Perspectives from our thought leaders.

A curriculum to address your needs.

Solving challenges that matter to you.

Thought leaders giving growth insights.

Consumer insights and buying trends.

Purple-gradient.jpg

Pokémon was the

#1

toy property in 2025 for 9 of the 12 countries we track.

Quick Insight

Pokémon continues to drive cross-category growth. ⚡

 

In 2024, Pokémon Scarlet and Violet led the franchise in dollar sales. In 2025, Pokémon ranked as the #1 toy property in 9 of the 12 countries we track. 🌎

Company

Solutions

Not sure where to start?

Uncover the right solution for your business in a few clicks.

Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.

SOLUTIONS

Answer the most pressing business questions.

Designed for small CPG businesses. 

Curated reports and guided analysis.

Data and analytics for a single source of truth. 

Liquid-Data-Go-Hero.jpg

Liquid Data Go®

Grow Faster.

Dream Bigger.

Liquid Data Go® helps growing CPG brands show their value with insights into performance, consumer behavior, e‑commerce trends, and pricing across key retailers.

Suggested solutions

Liquid Data Go® helps small to midsize CPG brands grow faster and dream bigger.

Understand complex consumer behavior with clear, accurate insights into omnichan…

Circana’s Liquid Data Collaborate™ solution helps you bring all your data togeth…

Not sure where to start?

Uncover the right solution for your business in a few clicks.

Right Sidebar.jpg

2025 Top Trends in Fresh Refresh

By

Circana

Circana

Feb 20, 2025

Posted in:

Category

This webinar is the first installment of Circana's and FMI’s “Top Trends in Fresh” annual series in 2025...

Solution-area_edited.jpg

Est. Read Time:

1

mins

You're reading:

2025 Top Trends in Fresh Refresh

Like it? Share it!

In This Article

Link
Link
Link
  • Writer: Circana
    Circana
  • Feb 20, 2025
  • 1 min read

Updated: Dec 1, 2025

The U.S. fresh foods industry is always evolving. To stay ahead of the competition and win consumers, manufacturers and retailers must have the latest data and innovative solutions.


In this webinar, fresh industry experts explore Circana and FMI's vast data assets across retail and foodservice to reveal the insights you need to win with fresh foods now and in the future.


This one-hour session will explore:

·      How consumers define value. Spoiler alert: It’s not just about price.

·      The evolution of eating occasions and family dynamics and its impact on the fresh industry.

·      The role of fresh within the growing health and well-being industry.


This webinar is the first installment of Circana's and FMI’s “Top Trends in Fresh” annual series in 2025. The session is ideal for retailers and manufacturers who compete in the fresh foods space, as well as other food and beverage manufacturers and retailers.


Speakers:

Jonna Parker, Principal II, Team Lead, Fresh Foods Group, Circana

Kelly Krumholz, Perimeter Client Insights Consultant, Circana

Rick Stein, Vice President, Fresh Foods, FMI






Exclusive Insights

Complete the form to download a complimentary copy of the presentation, 2025 Top Trends in Fresh Refresh.

About the author

View all solutions that

bottom of page