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The NPD Group Announces Its Annual Global and Europe Toy Industry Performance Awards for 2022 

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Feb 1, 2023

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Nuremberg, February 1, 2023 – The NPD Group , a leading global information company which recently merged with Information Resources, Inc....

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The NPD Group Announces Its Annual Global and Europe Toy Industry Performance Awards for 2022 

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  • Writer: Circana
    Circana
  • Feb 1, 2023
  • 2 min read

Nuremberg, February 1, 2023 The NPD Group, a leading global information company which recently merged with Information Resources, Inc. (IRI®) to create a leading global technology, analytics and data provider, today announced the winners of its fifth global and European* Toy Industry Performance Awards. The annual awards are based on 2022 sales and are given to the manufacturers or license owners of Europe’s top gaining toy properties**, top global*** toy manufacturer, top global toy property, top-selling global toy, and, for the first time, acknowledging sustainable toys, according to NPD’s Retail Tracking Service.


Global Top Toy Manufacturer of the Year 

Manufacturer 

The LEGO Group 

Global Top Toy Property of the Year 

Property 

Manufacturer 

Pokémon 

The Pokémon Company 

Global Top Selling Toy of the Year 

Item 

Manufacturer 

Hot Wheels Singles 1/64 Assortment 

Mattel 

Europe’s Top Gaining Toy Property of the Year 

Property 

Manufacturer / Licensor 

Pokémon 

The Pokémon Company 

Europe’s Top Gaining Toy Property by Category 

Categories 

Property 

Manufacturer / Licensor 

Action Figures & Accessories 

Funko Pop! 

Funko 

Arts & Crafts 

Painting by numbers 

Ravensburger 

Building Sets 

LEGO Star Wars 

The LEGO Group 

Dolls 

Rainbow High 

MGA 

Games & Puzzles 

Pokémon 

The Pokémon Company 

Infant/Toddler/Preschool Toys 

Toniebox 

Tonies 

Youth Electronics 

Tamagotchi 

Bandai 

Outdoor & Sports Toys 

X-Shot 

ZURU 

Plush 

Squishmallows 

Jazwares 

Vehicles 

Hot Wheels 

Mattel 

Europe’s Sustainable Toy Awards 

Best-selling Manufacturer  

Best 2022 Launch 

Ravensburger 

Playmobil Wiltopia 

“Once again, The NPD group is proud to acknowledge the innovation and quality of the toys and games being developed by our clients. And for the first time ever, we are celebrating two manufacturers whose efforts towards a more sustainable world have struck a chord with consumers,” said François Klipfel, President, Toys, The NPD Group. “Our sustainable toy awards include all toys made from at least 70% recycled materials, organic materials, or wood from well-managed forests. Congratulations to all the winners.”

Source: The NPD Group/ Retail Tracking Service, Euro Sales, January-December 2022 *Europe includes the UK, Germany, France, Italy, Spain, Belgium and the Netherlands ** Properties with the largest increases in euro sales ***Global includes the United States, Canada, UK, Germany, France, Italy, Spain, Belgium, the Netherlands, Mexico, Brazil, and Australia

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