Rohit Prasad is a board member for Circana, appointed in 2026.
 
Prasad brings significant technological expertise to Circana’s board as a pioneer in artificial intelligence and as a former Senior Vice President at Amazon who helped shape Amazon’s AI strategy for more than a decade. While at Amazon, Prasad was instrumental in developing Amazon Alexa, a groundbreaking consumer product used by hundreds of millions of households worldwide. More recently, he led the development of Amazon’s frontier model family, Nova, which is used by tens of thousands of enterprise customers.
 
Prior to joining Amazon in 2013, Prasad served as deputy manager and senior director of the Speech, Language and Multimedia Business Unit at Raytheon BBN Technologies. Over his 14 years at BBN, he led or contributed to multiple industry-first AI efforts including automated directory assistance, natural language call routing for efficiently handling customer service calls, and two-way speech-to-speech translation for communicating over a language barrier.
 
Prasad also serves on the Board of Trustees for his alma mater, Illinois Institute of Technology, Chicago. He also served as a board director for the Partnership on AI, a non-profit partnership of academic, civil society, industry, and media organizations creating solutions so that AI advances positive outcomes for people and society.
 
Prasad is a named contributor on more than 100 scientific articles and patents and was named in Time’s “100 most influential people in AI” in 2024.