For too long, TV campaigns have used targeting strategies resulting in wasted ad spend. With access to verified purchase-based data and a subscription video panel with cross-platform insights into Netflix, Amazon Prime Video, Hulu, and Disney+, you can improve targeting accuracy. See how SVOD audiences can help you:
- Increase Viewership: Fuel viewership of existing or new content.
- Attract Fans: Boost viewership of trending shows or large theatrical releases.
- Enhance Engagement: Go beyond the screen with licensed merchandise, books, toys, and video games.
- Improve ROAS: Use more accurate and granular behaviors, such as promoting holiday decor during holiday movies, to provide relevant advertising.
Explore our step-by-step guide to revolutionize linear TV targeting