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CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

New strategies and tactics.

Circana's official announcements.

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Industry rankings vs. previous data period.

See how Circana can help your business grow.

Perspectives from our thought leaders.

A curriculum to address your needs.

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Consumer insights and buying trends.

Solutions

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Uncover the right solution for your business in a few clicks.

Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.

SOLUTIONS

Designed for small CPG businesses. 

Curated reports and guided analysis.

Answer the most pressing business questions.

Data and analytics for a single source of truth. 

NCSolutions
is now part of Circana!

The power of NCSolutions (NCS) and Circana’s combined data means a larger pool of buyers and stronger media solutions for you. 

Nielsen's 

Marketing Mix Modeling

is now part of Circana!

Optimize your spend across channels and marketing drivers—maximizing ROI and accelerating growth. 

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Which Jean Type Do You Prefer?

Apparel is always evolving, and denim’s leading the charge.

Women’s low-rise denim sales jumped +132% in the 30 weeks ending August 2, 2025, vs. last year.

So ... Which Jean Type Do You Prefer?

Company

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Welcome back to your

Outlook

Insights Hub
In today’s fast-paced and ever-changing market, knowledge is power. With Outlook from Circana, you’ll gain access to consumer and market insights that help you make informed, strategic decisions. Understand the way behind the data, simplify complex trends, and unlock the key drivers of success.​

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De modelos de re-commerce a sistemas inovadores de refil, o relatório “Do linear ao duradouro” apresenta estratégias que reduzem o desperdício, aumentam a lucratividade e fortalecem a fidelidade à marca. Veja como dados e análises impulsionam a excelência operacional e elevam a experiência do cliente.

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Dal re-commerce ai sistemi innovativi di refill, Da lineare a duraturo esplora strategie che riducono gli sprechi, migliorano la redditività e rafforzano la fedeltà al brand.

Scopri come dati e analisi avanzate guidano l’eccellenza operativa e migliorano la customer experience.

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Des modèles de commerce reconditionné aux systèmes de recharge, « De linéaire à circulaire» explore des stratégies pour réduire le gaspillage, améliorer la rentabilité et renforcer la fidélité des consommateurs. Découvrez comment l'analyse des données améliore l’excellence opérationnelle et la satisfaction client.

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Desde modelos de recomercio hasta sistemas innovadores de recarga, De lo lineal a lo duradero explora estrategias que reducen el desperdicio, aumentan la rentabilidad y fortalecen la lealtad de marca. Aprende cómo los datos y la analítica impulsan la excelencia operativa y la satisfacción del cliente.

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From re-commerce models to innovative refill systems, From linear to lasting explores strategies that reduce waste, boost profitability, and build brand loyalty. Learn how data and analytics drive operational excellence and customer satisfaction. 

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Subscribe now to get the full report and gain the strategies top brands use to compete and win.

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Saiba como você pode fazer sua marca e a categoria crescerem ao criar sortimentos centrados no consumidor.

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Apprenez à améliorer l'engagement des clients, à stimuler les ventes et à fidéliser durablement grâce à des stratégies de personnalisation avancées avec le dernier rapport Outlook de Circana.

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Learn how to enhance customer engagement, drive sales, and build lasting loyalty through advanced personalization strategies with the latest Outlook report from Circana

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Aprende cómo mejorar el compromiso del cliente, impulsar las ventas y construir lealtad duradera a través de estrategias avanzadas de personalización con el último informe de Outlook de Circana.

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Aprenda como melhorar o engajamento do cliente, impulsionar as vendas e construir lealdade duradoura através de estratégias avançadas de personalização com o último relatório Outlook da Circana.

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Learn how to enhance customer engagement, drive sales, and build lasting loyalty through advanced personalisation strategies with the latest Outlook report from Circana

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