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Solutions

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Our Liquid Data® technology provides cross-industry data and advanced analytics in a single, open platform.

SOLUTIONS

Designed for small CPG businesses. 

Curated reports and guided analysis.

Answer the most pressing business questions.

Data and analytics for a single source of truth. 

NCSolutions
is now part of Circana!

The power of NCSolutions (NCS) and Circana’s combined data means a larger pool of buyers and stronger media solutions for you. 

Nielsen's 

Marketing Mix Modeling

is now part of Circana!

Optimize your spend across channels and marketing drivers—maximizing ROI and accelerating growth. 

This Halloween

the candy aisle has a new frontrunner. 

Over the first four weeks of the season, shoppers picked up 31.2 million pounds of non-chocolate Halloween candy, surpassing 25.1 million pounds of chocolate.

Which Halloween Candy Do you Prefer?

Company

Resources

CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

New strategies and tactics.

Circana's official announcements.

Circana in the press.

Industry rankings vs. previous data period.

See how Circana can help your business grow.

Perspectives from our thought leaders.

A curriculum to address your needs.

Solving challenges that matter to you.

Thought leaders giving growth insights.

Consumer insights and buying trends.

Popular searches

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Jeffrey Ansell

Board Member

Jeffrey Ansell is a board member for Circana (formerly IRI and NPD).

Ansell is strategic executive advisor at Vestar Capital Partners since 2017. Previously, he was Chair, President and CEO of Sun Products Corporation, a leading North American fabric and household products company and former Vestar portfolio company. Ansell played a critical role in the turnaround and growth of Sun Products to strategic buyer Henkel AG for $3.6 billion. Prior to joining Sun Products, Ansell served as CEO and Board member of Pinnacle Foods Group, a company of iconic food brands. He began his career at Procter & Gamble and in his 25-year career held positions of increasing responsibility spanning multiple business units and geographies. He was appointed Corporate Officer and member of P&G’s Global Leadership Council in 2001.

Before the IRI/NPD merger, Ansell served as a member of the IRI board for over a decade, including four years as Board Chair. He presently serves as Board Chair of Dr. Praeger’s Sensible Foods since Vestar’s majority investment in 2021. Ansell also serves as Board Chair of Pet Honesty, a leading manufacturer of high quality pet wellness supplements, since Vestar’s majority investment in 2021. Ansell is also a Board Member of Roland Foods, an importer of high-quality packaged food products from around the world, and Board Chair of the American Kennel Club Museum of the Dog, located in New York City.  

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