

With Circana, You Can.
Industries
Solutions
We measure demand so our clients understand where they have risks and opportunities.
FEATURED
We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.
FEATURED
Resources





Dan Sadler
Principal, Client Insights
Dan Sadler works as a consultant providing insights and solutions to the confections industry. He has been Circana’s National Confectioners Association (NCA) liaison since 2014 and manages the partnerships between Circana and many confection manufacturers. Sadler’s career expertise spans more than 25 years in the CPG industry, with the last decade focused on the confections market.
A recognized confections industry thought leader, Sadler has authored or contributed to several reports, webinars, and podcasts on snack and candy trends. He is a familiar face and speaker at NCA’s State of Industry, ECRM, and other top industry trade events.