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Liquid Mix is so Powerful
It feels like having your own media analyst with up to a 45x return on investment... read more
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Samuel Yan
E-commerce Commercial Lead, China
Samuel Yan is Circana’s e-commerce commercial lead in China, responsible for managing commercial activities and service delivery.
He has eight years of industry experience, including five years with a strategic consulting firm. His experience spans the beauty, toys, and FMCG industries. He is a growth partnership consultant who focuses on helping his clients achieve incremental growth in a changing world. Yan shares his industry knowledge and perspective with Circana’s executive-level clients across China, Europe, and North America. He is a frequent speaker at many conferences and events.
Yan holds a master’s degree in international business from Kedge Business School in France. In addition to Mandarin, he speaks English and French.