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Solutions

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Not sure where to start?

Now you can uncover the right solution for your business within a few clicks.

We measure demand so our clients understand where they have risks and opportunities.

FEATURED

Analyze sales performances across channels.

Consumer demographics and preferences.

See actual behaviors for actionable results.

Consumption — in and away from home.

We help our clients accelerate demand by focusing on the best opportunities for the greatest impact on their business.

FEATURED

Diagnostic, predictive, and prescriptive insights.

Reach the right audience at the right time.

Maximize every media dollar.

Improve retailer-supplier efficiency & effectiveness.

Resources

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CPG Consumer Spend Tracker

Download our weekly U.S. consumer packaged goods sector monitoring report.

New strategies and tactics.

Circana's official announcements.

Circana in the press.

Industry rankings vs. previous data period.

Deep expertise from global industry leaders.

Perspectives from our industry and thought leaders.

A curriculum to address your needs.

Solving challenges that matter to your business.

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Join Circana thought leaders, industry partners, and guests to learn how opportunities, trends, and market disruptions will impact your business.

Mike Crosby

Mike Crosby

Executive Director, Industry Analyst, B2B / B2C Technology

Mike Crosby is an executive director and industry advisor supporting IT categories across B2B and B2C channels for Circana. With more than three decades of domestic and international experience, Crosby brings proven industry knowledge, along with keen analytical acumen, to make him the go-to source for leading tech manufacturers, retailers, resellers, and distributors.


Prior to joining Circana, Crosby held leadership positions at technology businesses ranging from private equity-owned emerging growth businesses to Fortune 500 organizations. Notably, he held executive management positions with major technology companies including Logitech, Fujitsu, Belkin, Whistle Labs, a Mars Company, and CODI Worldwide.

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