Kristin Crouse is a leading food and beverage insights executive. She leads strategic engagement for Circana’s midsize manufacturer community, designing scalable, insight-driven solutions that help brands navigate shifting consumer behavior, competitive pressure, and rapidly evolving category dynamics. With more than 20 years of experience in consumer insights and analytics, Crouse is recognized for transforming complex marketplace signals into clear, actionable strategies that accelerate growth and elevate commercial decision-making.

Crouse was named a 2023 Progressive Grocer Top Woman in Grocery – Senior-Level Executive and contributes her industry expertise as part of Western Michigan University’s Food Marketing Advisory Board. She is also the cofounder and longtime cochair of the Parkville Microbrew Festival, a nonprofit event that has grown into one of Missouri’s largest and most enduring beer festivals, now entering its third decade of community impact.