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TERM
Unit Sales
Number of units sold in a period.
Definition
Unit sales are the count of packages or items sold.
How to Calculate
Sum units across transactions.
Why it Matters
Shows volume regardless of price.
Key Advantages
Useful for supply and capacity planning.
Example
12,500 units sold in May.
Use it to
Sum units sold to understand volume movement. Compare unit sales across periods to separate true demand from price-driven shifts.
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